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Tag: 1940’s fashion

Vintage Fashion Designer Spotlight: Nathalie Nicoli

Now that spring has sprung and summer is around the corner, I can’t stop thinking about dressing up in my favourite vintage dresses. Since I’m a collector, I am always on the look out for my newest find or to discover new labels I have never heard of before. Like today’s post that is another in my Vintage Fashion Designer Series.

Our designer today is……Nathalie Nicoli.

Never heard of her? Don’t worry I have not either! So let’s discover her together.

Nathalie Nicoli fashion designer in the 1940s and 1950s.

Disclosure: Some of the links on my blog from Etsy , eBay, are Affiliate Links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. 

Note: If you click on an item and it is no longer available, don’t fret! The websites I have provided are updated daily with 1000’s of new & vintage items. Just do a quick search and see what you find.

Who was Nathalie Nicoli?

“She looks like the type of person who would wear the clothes she creates – a woman of poise and sophistication, more concerned with the good lines and appropriateness of the costume to the occasion for which it is designed than with its high style.”

1940s Newspaper article on Fashion designer Nathalie Nicoli

Spokane Daily Chronicle – Aug 19, 1946 Source: Google Archive

  • Nathalie Nicoli, or Nathalie Nicolaevsky was born on June 26, 1900 in Russia. Nathalie came to the US in 1923 together with her husband, Leon Leon Nicolaevsky as political refugees. He changed his name to Leon Nicoli. 
  • It was Leon Nicoli who founded the company Nathalie Nicoli, as well as a company called Mode de Paris (Source).
  • Nathalie would then turn to the art she knew best – fine dressing.
  • It seems like she designed only in the 1940s & 1950s (there is very limited information about her out there) and she died at the age of 80 as lifetime member of NAWCAM – National Association of Womens and Childrens Apparel Manufactures (Source).

“Madame Nathalie Nicoli is the designer in San Francisco who creates for the important specialty shops in leading cities throughout the country. She is the personality that sets the high quality of design for that center.

Today she owns her own establishments and makes well-bred clothes, ranging from casual sports clothes to dressmaker suits that include their own proper accessories – hat, muffs and scarfs that give importance to or enchance the wearability of the costume. “

1950s Fashion: Nathalie Nicoli suit (L) Paula Brooks dress (R) 1952
Nathalie Nicoli suit (L) Paula Brooks dress (R) 1952. Source: Pinterest

Her Design Style (in the 1940s) (taken from the article above):

She likes clothes in soft, melt-in-your-mouth colors – the grays, blues, greens that flatter skin tones and eyes. She drapes with a relaxed hand – shoulders wide but easy, waistlines nipped, jackets and skirts slightly full.

Her credo is fine fabric, smooth detail and the flattery of the whole ensemble.

Her tailored dresses are never severe. Symetrical lines, soft tucking and slight fullness compensate for tailored trimness.

1944 vintage fashion ad featuring a Nathalie Nicoli dress (beautiful details!). Fabric by Forstmann.

1940s Vintage Ad (1944) for Nathalie Nicoli women's suit. Nathalie was a 1940s fashion designer.

Source: Pinterest & myvintagevogue.com

Jacobson’s department store ad for Nathalie Nicoli blouses, from the September 1946 issue of The Californian.

Liz note: I LOVE HER HAIR! It’s a braid that is sitting on top of her head (rolled up) with cute flowers placed in the front. Fantastic 1940s hairstyle inspiration.

1940s Vintage Ad: Jacobson’s department store ad for Nathalie Nicoli blouses, from the September 1946 issue of The Californian.

Source: Archive.org

Lisa Fonssagrives in a brilliantly beaded restaurant suit from Nathalie Nicoli and matching bag by Forstmann Weelen. Harper’s Bazaar, October 1947.

1940s Fashion Ad: Lisa Fonssagrives in a brilliantly beaded restaurant suit and matching bag from Nathalie Nicoli. Harper's Bazaar, October 1947.

Source: Pinterest

“Passwords to good buys”. 1948 magazine article on late 1940s fashions featuring different fashion designers.

Natalie’s design: “Capability”. Men’s-wear suits for all/every year, are made of new, softer cloths,in new, soft lines. Checked wool suit by Natalie Nicoli $80.

1948 magazine article on late 1940s fashions featuring different fashion designers like Nathalie Nicoli 2 piece women's suit.

Source: eBay

Sherry Nelms in Forstmann wool suit by Nathalie Nicoli, hat by John Frederics, Vogue, August 1, 1951.

1950s Fashion Ad: Sherry Nelms in Forstmann wool suit by Nathalie Nicoli, hat by John Frederics, Vogue, August 1, 1951

Source: Pinterest

Suzy Parker in Botany’s worsted rep suit by Nathali Nicoli, hat by John-Frederics, Vogue, August 1, 1953.

1950s Fashion ad: Suzy Parker in Botany's worsted rep suit by Nathali Nicoli, hat by John-Frederics, Vogue, August 1, 1953

Source: Pinterest

Sunny Harnett in simple, elegant Forstmann’s worsted suit designed by Nathali Nicoli, hat by John-Frederics, Harper’s Bazaar, August 1956.

1950s Fashion: Sunny Harnett in simple, elegant Forstmann's worsted suit designed by Nathali Nicoli, hat by John-Frederics, Harper's Bazaar, August 1956

Source: Pinterest

1959 ad for a I. Magnin & Co “Step-Into Dress” by Nathalie Nicoli.

The tucked dinner shirt goes to new lengths, becomes a step-into dress by Nathalie Nicoli. In easy-care dacron-and-cotton. Light Blue, Moss Green, Charcoal Grey, or Black.

1950s Vintage Fashion Ad: 1959 ad for a I. Magnin Step-Into Dress by Nathalie Nicoli. 1950s Fashion Illustration.

Source: eBay

My hunt for real life examples of our designers clothing came up with very little examples, but we still have some to enjoy as you will see below.

Vintage 1940s Strapless Evening Gown in pink and black with gorgeous bow appliques by Nathalie Nicoli (avail as of April 20th, 2022 HERE).

Side note: If you are a fan of vintage garment labels (the designs can be really lovely) then check out a past post I did on them HERE.

Vintage 1940s Strapless Evening Gown in Pink and Black with Gorgeous Bow Appliques by Nathalie Nicoli

Source: Etsy

Vintage 1940s (might be 1950s) Nathalie Nicoli for ‘I. Magnin & Co’, wool gabardine cropped jacket (avail as of April 20th, 2022 HERE).

1940s Fashion: Vintage 1940s "Nathalie Nicoli" for "I. Magnin & Co" Wool Gabardine Cropped Jacket. Square neckline with collar, attached bow detail. Three buttons at front of garment. Fully lined.

Source: Etsy

1950s woven oatmeal lightweight Nathalie Nicole wool dress with matching jacket (avail as of April 21st, 2022 HERE).

1950s

Source: Etsy

Adorable mid 1950’s professional construction from the Nathalie Nicoli of California label. This darling summer suit is made from a lightweight cotton fabric featuring a whimsical floral print in pale blue with pops of pink.

1950s Fashion: 1950's professional construction from the Nathalie Nicoli of California label. This darling summer suit is made from a lightweight cotton fabric featuring a whimsical floral print in pale blue with pops of pink. The set features a crop "jacket" top with glove length sleeves, notched lapel collar, and a perfect nip at the waist. The skirt has a nipped waist, nice full A-line cut, and a flirty youthful knee length.

Source: Shopthrilling.com

I hope you enjoyed learning about Nathalie (of what I could find) and seeing her designs. I know I enjoyed learning about a new fashion designer and seeing her beautiful creations (might be my fashion marketing background)!

Friends! What was your favourite look from above? Share in the comments section below.

Further Reading:

Liz

“Jantzen Makes the Finest Sweaters”-1940s & 1950s Vintage Jantzen Ads

This past Monday Toronto got hit with a huge snowstorm, 30 cms in my neck of the woods and some areas even saw 60 cms. Yooza!

With not much else to do then day sit around and watch the snow come down, I found myself dreaming about cozy and wonderful vintage sweaters, specifically Jantzen sweaters. I just love them! And as you will see from this blog post featuring vintage ads & some real life sweaters, you are going to know right away why that are so coveted by the vintage community (women & men!).

Let’s begin!

Disclosure: Some of the links on my blog from Etsy , eBay are Affiliate Links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. 

Vintage Jantzen Sweater Advertising 1940s & 1950s

Plus Real Life Examples of the Sweaters

1947 Jantzen sweater ad featuring…’The Ski-Queen’; ‘Antarctic’; Jewel Box’; ‘Tee-up’; ‘Polar Beer’; ‘Arctic’. Perfect gifts for those who you want to be friends for life with!

1940s Vintage Ad: 1940s Jantzen Sweaters vintage fashion ad featuring men and women sweaters.

Source: eBay

Now here is the Polar Bear sweater..LOVE IT!

I just love seeing the sweaters in “real life” as opposed to an illustration.

1940s Jantzen sweater featuring polar beers and penguins. Super 1940s fashion.

Source: Etsy

“Warm their hearts with a Jantzen Original”. 1940s vintage ad featuring warm & rugged sweaters for men and women (1940s airplane design for our guy & reindeers & snow for our lovely lady).

1940s Vintage ad: 1940s vintage Jantzen sweater ad for men & womens sweaters. Sweaters featuring a 1940s airplane and the other reindeers and snow.

Source: Pinterest

The airplane sweater features an amazing P-38 Lightning WWII Fighter Jet with a background of parachutes. It is incredible (as seen on Etsy but no longer avail)!

1940s Fashion: 1940s Jantzen sweater. The airplane sweater features an amazing P-38 Lightning WWII Fighter Jet

Source: Etsy

Here is an example of that cute 1940s Jantzen Wool Knit Sweater featuring reindeers and snow.

1940s Fashion: 1940s Jantzen Wool knit sweater with reindeers and snow.

Source: eBay

Looking for a downhill, cross country skiing or just a Après-Ski look? Then here you go!

“One day soon Jantzen will be making enough of these wonderful sweaters, so that you can have as many as you want.” During war-time, people experienced shortages and limited quantities of all sorts of things. Illustrator Pete Hawley used a little humor in this 1940s ad to hint at the fact that better times were ahead for young people (Source).

1940s Vintage Ad: 1940s vintage Jantzen sweater ad featuring sweaters for skiing. 1940s fashion.

Source: Etsy

I found the Totem pole sweater on eBay (avail as of October 2022 HERE).

1940’S “JANTZEN” TOTEM POLE DESIGN. Men's 1940s Sweater. 1940s Winter fashion.

Source: eBay

I also found “Touche” on Etsy (now sold).

1940s Fashion: Vintage 1940s / 1950s “Jantzen” Black Wool Turtleneck Rockabilly Sweater.

Source: Etsy

1948 sweater ad. Jantzen sweaters are made from 100% virgin worsted wool and “couldn’t be better looking!“.

1940s Vintage Ad: 1948 Jantzen Sweater Fashion Ad featuring an illustration of a couple kissing while holding a Merry Xmas sign and wearing Jantzen Sweaters.

Date night at the Carnival! 1947 magazine advertisement for Jantzen sweaters (for women and men).

“Everyone looks so wonderful, smug and rich, too, in a Jantzen sweater.”

1940s Vintage Ad: 1947 Magazine advertisement for Jantzen Sweaters. Ad features men and women 1940s Sweaters.

Source: eBay

I really do enjoy the sweaters with images on them, like this 1940s Jantzen novelty knit two-tone Panther sweater. So cool! (avail as of October 19th, 2022 HERE)

1940s Fashion / 1940s Vintage Sweater: Vintage 1940s Jantzen Novelty Knit Two-Tone Panther Sweater

Source: Etsy – Expovintage

1940s Sportswear Jantzen ad.

“Gay Jantzen Originals–for those hey-days when you recess from your busy daily routine. They brighten the winter scene–heighten your winter morale……..”

Popular sweater patterns including “The Snow Deer” and “Warbirds” are modeled in the illustration (Source).

1940s Vintage Ad: 1940s vintage fashion ad for Jantzen sportswear featuring men and womens sweaters.

Source: Etsy

“Be a “wonderful giver” and give them a Jantzen sweater. Classic sweater styles of the 1940’s are shown in this vintage advertisement.

1940s vintage ad for Jantzen sweaters. 1940s fashions for women.

Source: Etsy

Jantzen 1955 fashion ad for Jantzen sweaters featuring… “Smooth is the look, the feel of new JANFLEECE“. I’m loving the 1950s looks we have going on in this advertisement.

1950s Vintage Ad: Jantzen 1955 Fashion Ad for Jantzen sweaters featuring fun 1950s fashions for men and women.

Source: Pinterest

1950s Vintage Ad featuring the 1955 Professional Football All-Stars. “Gift-wrap your guy in a Jantzen All-Star Sweater”.

1950s vintage sweater ad for Jantzen sweaters featuring 1950s mens fashionable sweaters

Source: Pinterest

1950s Jantzen ad featuring “Nylofleece” the finest wool and nylon.

1950s Vintage Ad: 1950s Jantzen sweater ad featuring sweaters for men. 1950s mens fashion ad.

Source: Retro Adverto

1950s Jantzen pink pullover knitwear sweater, so cute! (avail as of Oct 19th, 2022 HERE)

Yes it has short sleeves, but it was too darn cute to not share. Add a cardigan over top to make it more winter appropriate (like in the ad above).

1950s Fashion / 1950s Winter Fashion: 1950s Jantzen pullover wool knit knitwear sweater short in pink

Source: Etsy-Rubymaerose

Keep warm with not only sweaters but also skirts and socks (sox). I love a good sweater skirt! 1950s vintage ad.

1950s Jantzen sweaters skirts and socks 1950s vintage ad 1950s fashion

Source: Pinterest

Question time: What was your favourite ad or sweater? Do you own a Jantzen sweater? Share anything you wish to chat about in the comments section below.

Thanks for stopping by!

FURTHER READING:

Liz