I love hte Sears Christmas Books / Wish Books. They bring back so many memories of laying on the floor at my Omi’s house and circling all the toys I wanted. So much fun!
Now for my last post before Christmas, I wanted to take another look into those vintage catalog’s with a peak at a ‘1957 Sears Christmas Book’. It’s going to be a pretty big one as there are LOTS of goodies in this book.
BTW..here is my original post which you should take a look at after this one: Merry Christmas! Inside look at a 1952 Sears Christmas Book.
Enjoy!
Note: All the images are from ‘WishbookWeb.com‘
Look Inside A 1957 Sears Christmas Book
“You’ll have a real old fashioned frolic this Christmas if you outfit one and all in gay new CANDY CANE RED pajamas and nightcaps.”
Families who wear the silliest pajamas, stay together. HA!
“Make this a SILVERTONE Christmas with the finest year-round entertainement for all the family.” Transistor pocket radio, portable TV, phonograph with records.
For Her….
“Gifts that say You’re Glamorous.” Look at that stunning 1950s evening gown on our featured lady..WOW! Beautiful.
15 Gift Ideas….
- Leather topper length jacket
- Tab-pocket faille skirt
- Capeskin motor jacket
- Hand-detailed blouses (2 different styles)
- Flannel skirt
- Wool Tryolean jacket
- Cashmere look jacket
- Velveteen skirt
- Cotton knit pullover
- Cotton knit pants
- Pure wool plaid jacket
- Pure wool skirt
- Cotton knit blouses (with a poodle print!)
- Pima cotton broadcloth skirts
Lovely 1950s aprons for the hostess with the mostest. Aren’t they darling?! The second one from the left is divine.
Women’s housecoats, pajamas and two piece leisurewear. What one do you like?
“Electrical gifts pamper her with practical luxuries.” “Give her a “vibrator (massagers) or Hair Dryer..a gift she wouldn’t buy for herself.” “She’ll use these lightweight Kenmore Vibrators every day. ”
This page is FUN! “Lyric Human Hair Pin-In Streaks” for woman. How cool is that?
For the man in your life….
“The new Knit look smartest for his leisure time.” A page filled with gifts ideas for that man in your life (I’m a big fan of the fleece lined cotton pullover).
Boxed Gift Sets. “Men go for go-together leisure wear.” The “Ivy Style Threesome in Don River Flannel” feels like a good gift for my father-in-law.
“Like Father Like Son.” Gifts to match your father including matching flannel shirts and don’t forget the cufflink Colts (gosh the 1950s could get odd sometimes).
“He’ll be the smoothest Santa in Town….” Sweaters, shirts and pullovers for men.
“Make his an Ivy Christmas”
For the Children & Teens…
Watches for kids including a set from Roy Rogers and Dale Evans.
Next to watches, kids adore slippers as Christmas presents (joke!). They are so cute though (especially the Frosty the Snowman pair)!
Girls’ Saucy Separates and a Calypso Christmas holiday bonus. “FREE…a favorite Calypso record is yours when you buy this vibrant Calypso-inspired Swing Skirt.”
“Give Kerry-Teen Fashions sure to please a smart sub-teen.” Cute sweaters, pants and coats.
“New Man-style Knitwear.” I think all the colours and patterns are so lovely.
Toy Time!
“Sears Toyland proudly presents…Over 1000 Toys from Santa’s Workshop.” Toys like ‘Sweet Sue Walking Dolls’.
“Children’s Electric Phonographs”
Camera’s and even a 3-dimensional viewer for the budding photographer (not a View-Master, that is the next catalog page).
“See the world…with View-Master!” “Your passport to adventure…in dashing, full-color 3-D.”
“Toys for little girls that teach her grooming too…Sew for Dolly!”
Christmas Decor…
Fun Christmas ornaments and decorations.
Other Christmas Gift Ideas….
“Gfts for the Outdoor Chef” BBQ’s in all shapes and sizes.
Figures skates, hockey skates and an ice rink for you backyard, all thanks to Sears.
“World Globes…for all ages, all budgets. Worlds of fun and knowledge.”
“Hard Candies…a Christmas Tradition!” These were always set out at my house (especially my grandparents home).
My final catalog page is a page full of Fruit Cake (Not my favourite at all!).
I hope you enjoyed taking a browse of this very detailed (425 pages) Sears Christmas Book. I had a blast putting together for you (and really wanted that time machine to snag some gifts for myself). Share in the comments section what you favourite pages were.
Merry Christmas & Happy Holidays Friends!
Liz
My favourite…the Sears catalogue! I saw a picture, no so long ago, of women’s pants back in the ’40’s. I would love to know of a shop in Toronto where they would still sell them. I think they are coming back in style.